Gilt Groupe Announces Launch of Park & Bond, a Luxury Retail Site for Men

Gilt Groupe has always managed to stay ahead of increasing competition by adding innovative offerings targeted at specific buyer groups. They have established themselves as the most innovative online shopping destination. They have announced the launch of its standalone luxury retail site for men, PARK & BOND. The new site is a combination of a selection of some of the world’s top brands with a continuously updated editorial content. It aims to not only advise but inspire the men to look their best at all times and on all occasions.

The site has been built from scratch to reflect the way men shop. John Auerbach, President is personally leading PARK & BOND and has created a strong team for the new site that includes divisional merchandising manager Brooke Cundiff; head of editorial and creative Tyler Thoreson; director of editorial content Andy Comer; style director Josh Peskowitz; and head of business operations Brian Shaw. The site caters to the needs and wants of American male luxury customer and it is designed to provide a unique one stop shopping experience.

The name of the site is a combination of two of New York’s most stylish streets — Park Avenue and Bond Street. The site is being launched with
over 100 brands including Alexander McQueen, Isaia, Etro, Paul Smith, N.Hoolywood, A.P.C., Thom Browne, Thomas Pink, Todd Snyder, Vince, Theory, Common Projects, Brooks Brothers, and Florsheim by Duckie Brown.  PARK & BOND is committed to the art of assembling various elements into a cohesive look and will allow men to shop complete looks by occasion. This site is sure to further increase Gilt Groupe’s reach and expand its customer base.

Levi’s Makes Jeans for Bicyclists

Every biker has experienced one unavoidable woe: the inevitable disintegration of your go-to biking pants. Crotches tear. Fabric becomes thin. Your friends don’t want to hang out because they think you smell bad. Levi’s aims to counteract all of that with their new Commuter brand, which incorporates a whopping amount of ultracool technology to ensure that your favorite gear doesn’t end up in the trashcan. With a reinforced crotch that prevents tearage, Nanosphere technology that makes them water and dirt resistant and a sanitized hygiene function that keeps them fresh, these are the real deal. They’ve got a whole slew of other surprises, too, like a loop that holds your U-lock. They’ll be available in select Levi’s stores this week, which means that in a matter of hours you’ll be be able to grab a pair and bike cleanly off into the sunset.

Read more: http://www.thefader.com/2011/07/13/levis-makes-jeans-for-bicyclists/#ixzz1S97onsnq

Old School Classic

Nike Sportswear 2011 Summer Tennis Classic AC QS Canvas

Showing no signs of slowing down with the vintage-inspired releases, Nike has unveiled two new colorways of the Tennis Classic AC Premium for summer. Dubbed the “Vintage Clay Pack,” the low-tops are available in clean all-white or all-black canvas with tonal suede swoosh detailing and clay-inspired red piping along the sole. Finished with a polka-dot lining and light brown logo tongue tag, these versatile kicks are being released just in time for the US Open buzz to begin. Retailing for $115-$125 USD, the new Tennis Classic AC Premiums are available now at Kix-Files.

VERSACE for H&M Announcement

Following up on its highly successful projects with designers like Lanvin, Karl Lagerfeld, and Comme des Garçons, H&M has just announced that its next designer collaboration will be with the legendary house of Versace. Designed by creative director Donatella Versace, the collection will channel the legacy and heritage of the Italian luxury label by incorporating leather, prints and (of course) a lot of color. The collection, which will include items designed for men, women and home, will be available starting November 17, 2011 at nearly 300 H&M stores worldwide and online. Versace has also agreed to design an exclusive pre-spring collection for H&M that’s expected to launch online on January 19, 2012. Watch the video above to see the official announcement by Donatella Versace.